Izzie’s rich background in hospitality, festival production, sports events and project management has seen her support the marketing function and project delivery of a vast range of bespoke projects including both digital and traditional marketing campaigns.

Her passion for marketing and ability to manage complex projects helps brands reach their full potential. She adapts her brilliant communication skills to each client so she can hit the ground running and make an instant impact.

Away from her desk, Izzie can be found walking her beloved Labrador on the beach, exploring the Dorset coastline on her paddle board or getting stuck into a sweaty team workout at the gym!
  • You're in safe hands

    Izzie is an absolute powerhouse when it comes to getting stuff done.

    Izzie is an absolute dream to work with. She channels her boundless energy into every project and it’s such a pleasure working with her. I would recommend Izzie’s company, Goose Bay, to anyone looking for an honest, creative approach to marketing. She’ll take your brand and help you nurture it to its full potential. Her approachable, friendly nature has helped us build wonderful new client relationships.

    Izzie’s fantastic eye for detail has enabled us to deliver incredible brand events and she’s got her finger on the pulse when it comes to staying ahead of the game with excellent social media planning. Professional, creative, and always on your side – Izzie is an absolute dream to work with.

    Rosie Tanner – Director, Land & Wave
  • You're in safe hands

    I would highly recommend Izzie to anyone

    I originally worked alongside Izzie to deliver a project for a client before enlisting her services for my own marketing agency. Not only is she hyper organised and efficient, but she’s also able to quickly connect with and gain the trust of our clients, which is fundamental to our relationship-building approach. Izzie has been pivotal in ensuring our team have felt well-supported during my maternity leave (and beyond!) and for helping to shape my business as we aim to grow.

    Yes, her core offering is to support with marketing, but the reality is that she will also never shy away from offering constructive criticism to help a business improve beyond the marketing function. I would highly recommend Izzie to anyone who wants a more structured approach to their marketing and is looking for someone refreshingly honest to support their business growth.

    Catherine Storey - Founder, Freshbat Marketing
  • You're in safe hands

    It’s been an absolute pleasure working with Izzie.

    She is very organised, proactive, and has a really strong work ethic. She has the rare skill of making sense of and getting control over large amounts of information very quickly and has an eye for detail.

    Izzie is confident in dealing with urgent requirements at short notice while keeping a calm head. I would love to work with Izzie again in the future.

    Bex Griffiths – Marketing Manager, HSBC UK
  • You're in safe hands

    Izzie is a rare type of person who has the ability to bring an energy to an office or a group of people.

    A natural born networker and leader. Her infectious positivity, determination, and true care in the projects she takes on, makes it hard not be bring people along with her.

    She is ambitious and goal-orientated, something I hugely admire and respect. I would not hesitate to recommend or to hire her again.

    Cara Da Silva – Marketing Director, Threshold Sports
  • You're in safe hands

    Izzie is a special and gifted individual.

    She’s smart, enthusiastic, hardworking, ambitious, and mature, and a great addition to any team. Her confidence and social skills ensure she settles well into any environment, or new team structure, and she helps create a winning formula through the commitment she gives to a task, and the intelligent solutions she offers.

    Andrew Eyles - CEO, bluemarlin
  • Marketing Consultancy

    Need some guidance with your marketing or help getting set up? Izzie can help with:

    I will conduct a thorough communications audit of all your existing marketing channels and activities. This includes a SWOT analysis and tangible recommendations to apply to your marketing strategy in the future.

    Pre-requisite: Marketing Audit

    Through a series of workshops I will work with you to create a tactical marketing strategy. We’ll work through everything from identifying your goals and target audience through to messaging, channels, resourcing and metrics.

    Pre-requisite: Marketing Strategy

    I will create a migration plan to transition you from your existing marketing function to the ‘new day’ outlined in the marketing strategy. We’ll cover what your marketing mix should look like and who your key audiences are for each channel. We’ll identify content pillars and I will train you (and your team) on the ‘hero, hub, hygiene’ framework for content planning.

    Outsourced marketing management services are perfect for companies who have a gap between hiring or aren’t ready to take the plunge into hiring someone full-time. I can either deliver these services on my own, form an extension of an existing team, or if required I can manage your in-house team. If required I can set up up a bespoke team of freelancers utilising my extensive network of approved suppliers, including social media management agencies, photographers and web developers.

  • Project Management

    If you have an upcoming project that needs an extra pair of hands or you’re an agency looking for some interim support, Izzie can help with:

    A number of Goose Bay clients require outsourced account management services on either a project or retained basis.

    Some of the areas I can help with include but are not limited to; contract renewal, cost estimates, project management of both digital and traditional campaigns, briefing creative teams (design, copy, video & photo), management of key stakeholders and team members, coordination of project resourcing and timelines, plus financial responsibility for associated budgets.

    I can help with the pre-planning and documentation associated with a specific brand activation as well as on the ground support during the live execution.

    I can join an existing project team to help with the planning, marketing or operational delivery of a sports event or team away day. Additionally, I am experienced in the ideation and strategy phase for clients who are interested in bringing something new to the public or creating something unique for their employees.

    I am always open to hearing about new opportunities. As well as sports & wellbeing, I also love planning travel itineraries for staycations, organising photo shoots in remote locations and have even dabbled in wedding planning! So if you’re on the hunt for an enthusiastic ‘doer’ – don’t be afraid to get in touch.

  • ‘One off’ projects

  • Monthly retainer

  • Freelance account management

We often find clients require a blend of marketing and project management services or aren’t sure of what they specifically need, so we’d recommend jumping on a quick introductory call so we can pin down your exact needs. You’ll then receive a bespoke proposal and quote for a one-off cost or monthly retainer fee.

Once you accept, we’ll kick things off with a deep dive into your project requirements, prioritise tasks, and set timelines and goals.
  • Bupa Challenge 2018
  • Climb O2 - Team CSM
  • Deloitte RAB Media Team
  • Deloitte Ride Across Britain 2016
  • Etihad Stadium, Abseil
  • Etihad Stadium, Manchester
  • Heineken Race to the Tower
  • Izzie James + Greg James
  • John O'Groats
  • Land & Wave - Coasteering
  • Land & Wave Crew 2018
  • Marshfield Farm Ice Cream
  • Race to the King
  • Race to the Stones
  • Scotland - Deloitte Ride Across Britain
  • Sport Relief - CEO Challenge
  • Sport Relief - Gregathlon
  • Stand Up For Cancer - London 3 Peaks
  • Team ABA
  • UK's Best Endurance Event Winners
  • Dulux Trade London Revolution 2016
Here are some work examples
bluemarlin Freshbat aba

Marketing Lead

at bluemarlin
  • Marketing strategy
  • Social media management
  • Project management (PR & website)
  • Events
  • Other adhoc marketing related tasks

Izzie started working with bluemarlin in 2019, and her role has evolved from social media management to leading on all things marketing. bluemarlin specialise in brand strategy and packaging design – they work with some of the world’s best known brands, such as Colgate, Müller, Thatcher’s, Vaseline and Shell.

Izzie manages the monthly marketing status which includes everything from website updates, to content creation and event management. She works closely with the internal team and other external consultants to ensure bluemarlin upholds its respected reputation in the industry, whilst always trying to amplify the brand and reach new audiences.

Marketing Consultant

at Freshbat
  • Marketing strategy lead for all clients
  • Running team calls
  • Team management
  • Proofing
  • Other adhoc marketing related tasks

In 2022 Izzie joined forces with Freshbat, collaborating on various client projects. Freshbat specialise in marketing strategy and social media management for a range of individuals and SMEs, catering primarily to individuals and SMEs operating in the B2B sector.

In Spring 2023, Izzie was brought on board in a more regular capacity to cover the Founder, Catherine’s, maternity leave. Izzie was entrusted with the responsibility of overseeing the agency’s operations for a few months. This position involved leading strategic support for all clients, managing the team, and making sure internal meetings ran smoothly. Izzie has really enjoyed working with Freshbat’s brilliant clients, including Accuracy Matters, Sales Untangled, First Class Accounts, and Human Level.

Marketing Consultant

at ABA
  • Marketing strategy & implementation

Izzie has been working as a marketing consultant for ABA since early 2021. ABA is a purpose-driven agency, specialising in working with leaders who care about more than the bottom line. As part of ABA’s services, they provide brand and comms consultancy to help companies stand out from the crowd.

Izzie provides strategic marketing advice to some of ABA’s clients. Support typically includes auditing their existing output, advising on their future strategy and helping shape a more robust marketing function. Projects have included working with Wiston Estate, Building BloQs, The Good Schools Guide and PiXL. Most notably, Izzie led 40+ one-to-one marketing clinics for businesses taking part in the British Library’s Innovation for Growth accelerator scheme. This included a meeting with every business to diagnose their marketing pain points and a follow up report with strategic advice on how they can improve their output.

Who I’ve worked with
ABA White bluemarlin CSM Eleven Miles White Freshbat Land & Wave HSBC Judgeday White Threshold Sports PT SKI Marshfield Farm Ice Cream
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